2024 Is Underway

So what have we been up to so far at West Coast…

We were back with our friends at the Arab British Chamber of Commerce filming for the DMCC (Dubai Multi Commodities Centre). They were in London for their ‘Made For Trade’ live roadshow event. The event showcased Dubai as the ideal destination for British companies aiming to increase their global presence. We were tasked with filming the event and providing a post event highlights video to be delivered the following morning. Job complete and happy client.

This month also saw us onsite at Cavendish conference centre, London, on three different occasions with three conferences for City & Financial Global.

The first conference was the ‘Payments Regulation and Innovation Summit’ which was an in-person conference with a 2-camera setup in the room and live streamed to the City & Financial YouTube channel and from there to the C&F event app.

The second conference was the ‘Economic Sanctions Summit’ which was a hybrid event with speakers in the room and being brought in virtually and able to engage with the audience in the room with post talk Q&As.

The third conference we delivered, ‘The 3rd Annual Sustainability Reporting Summit’, saw a couple of speakers announce on the morning of the event they were unable to make it in-person but said they could deliver their addresses virtually. We ensured all equipment was on hand to enable the switch to a hybrid event and make sure the speakers could attend virtually and still interact with the audience.

The remaining days of the month are being spent planning for multiple events happening in February with a number taking place on the same day.

We setup and test all equipment to make sure everything is event ready to go.

#eventfilminginlondon #livestreaminginlondon #businesssummitlondon #videoproductionserviceslondon #liveusolo #blackmagic #sony #birddog

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Behind The Event – Hybrid Conference in London

The events we are involved in can vary in size and scope. We can be filming a talking head training workshop one day and a multi-camera business summit the next. Not all events require the same kit or crew setup. In the behind the scenes video below we ran a two camera setup for this particular conference. One camera was on a fixed wide shot of the panel and the other on a medium shot, moving between the podium for keynote addresses and the speakers on the panel. This was also a hybrid event so we had speakers being brought into the room using zoom. For this setup we used our TriCaster mini 4K live production system to mix cameras, slides and virtual guests. As a hybrid event we needed to ensure the audio was setup so the speakers being brought in virtually can interact with the other panelists and can take questions from delegates in the room. Take a look at the short behind the scenes video here for the equipment setup we used on the day. 

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Why Hybrid Events Are Here To Stay

Hybrid events are a powerful solution for businesses looking to connect with both in-person and online audiences. The COVID-19 pandemic accelerated the shift towards virtual and remote events, and hybrid events allowed businesses to take advantage of the best of both worlds.

One of the main benefits of hybrid events is that they allow businesses to reach a wider audience. With hybrid events, attendees have the flexibility to join the event in person or online, which means that businesses can reach attendees who may not have been able to travel or attend in-person events. This is especially important in a post-pandemic world and cost of living crisis, where many people may still be hesitant to travel or gather in large groups or it isn’t financially viable for businesses to send speakers or delegates in person.

Another benefit of hybrid events is that they allow businesses to create a more immersive and engaging experience for attendees. By incorporating live streaming and other digital elements, businesses can create a more interactive and dynamic event that captures the attention of attendees. This can include interactive polls, Q&A sessions, and networking opportunities that allow attendees to connect with one another, regardless of whether they are in the room or online.

Hybrid events also provide businesses with valuable data and insights. By tracking engagement and attendance both in-person and online, businesses can gain a better understanding of their audience and how to best reach them. This can help businesses make more informed decisions about future events and how to effectively engage their target audience.

Overall, hybrid events are a great way for businesses to reach a wider audience, create a more immersive and engaging experience, and gain valuable insights. They offer the best of both worlds, in-person and online events, and can help businesses connect with their audience in a post-pandemic world.

If you’d like to speak to us about your event and how we can help you please don’t hesitate to contact us.

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